Everything from the logo to the website and even social media, has been created from a simple idea; To build a community of Calisthenics athletes and enthusiasts, to grow the sport in Canada
![](http://therealcarlossalas.com/wp-content/uploads/2019/09/CalisthenicsCanada_MacBook_Pro_1.jpg)
The branding needed to represent Canada and the sports of Calisthenics while maintaining a strong but inviting presence to create a feeling of inclusivity, identity and growth.
![](http://therealcarlossalas.com/wp-content/uploads/2019/09/CC_MacBook_Pro_2.jpg)
![](http://therealcarlossalas.com/wp-content/uploads/2019/09/CC-Logo-FULL.png)
Scope
- Branding & Identity
- Website Development
- Social Media Content
Work
- Logo
- Brand Standards
- Website
- Intro Video
- Printed Material